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Features / Smart Pricing
Growth Feature

Smart Pricing

Automatically adjust room prices based on local events and demand. Never miss a high-demand weekend again — let the data work for you.

How It Works

TIOO scans for upcoming events near your property, calculates the demand impact, and suggests optimised prices for your rooms.

1

Events Detected

Local events — concerts, sports, festivals, and conferences — are detected automatically within your configured radius.

2

Impact Calculated

Each event is scored based on distance, expected attendance, category, and date proximity to produce a price multiplier.

3

Suggestions Created

Price suggestions are generated for each room and date, showing the recommended price alongside the base rate.

4

You Decide

Review each suggestion, apply individually or in bulk, or enable auto-apply to let TIOO handle it automatically.

Live Event Detection

TIOO automatically finds events that will drive demand to your area — up to 60 days ahead.

  • Concerts, sports, festivals, theatre, and conferences
  • Configurable search radius (5–100 km)
  • Filter by event category to focus on what matters
  • Daily automatic refresh — no manual checks needed
  • Distance calculated from your property to each venue
  • Email alerts when new high-demand events are found
🎫 Upcoming Events Next 30 days
Coldplay — Music of the Spheres
Sat, Mar 15 · Etihad Stadium · Concert · 2.4 km
Manchester United vs Liverpool
Sun, Mar 22 · Old Trafford · Sports · 4.1 km
Parklife Festival 2026
Sat, Jun 13 · Heaton Park · Festival · 5.8 km

Intelligent Pricing Engine

The pricing engine considers multiple factors to calculate the perfect multiplier for each room on each date. No guesswork, just data.

📍

Distance

Closer events have greater impact on demand and pricing.

👥

Attendance

Larger events drive more demand, weighted to reflect real-world impact.

🎶

Category

Festivals and concerts drive more overnight stays than conferences.

📅

Date Proximity

Night-of pricing gets full weight; night-before gets a reduced multiplier.

📈 Price Suggestions 3 pending
Room Date Price x
Suite 1 Mar 15 £189 1.4x
Room 3 Mar 22 £156 1.2x
Suite 1 Jun 13 £245 1.8x

You Stay in Control

Smart Pricing suggests — you decide. Every price change is transparent and fully in your hands.

Review & Apply

See each suggestion with its reasoning. Apply one at a time or dismiss those that don't fit.

📚

Bulk Actions

Select multiple suggestions and apply them all at once. Perfect for high-event weekends.

Auto-Apply

Trust the engine? Enable auto-apply to let TIOO adjust prices automatically within your set limits.

📨 Stay Informed with Email Alerts

Get notified when high-demand events are detected near your property or when new price suggestions are generated. Toggle notifications on or off from your settings — you choose how involved you want to be.

Easy Configuration

Set up Smart Pricing in under a minute. Just confirm your property location and choose your preferences.

  • Set your property coordinates (auto-detect supported)
  • Choose search radius from 5 to 100 km
  • Filter by event category (concerts, sports, festivals, etc.)
  • Set min/max price multiplier bounds
  • Manual sync button for instant event refresh
  • Works with any number of rooms
📈
+23%
Average revenue uplift on event nights

Start earning more on high-demand nights

Let data drive your pricing. Smart Pricing is included on Growth plans and above.